

Custom shipping envelope to send out notepads, pens, and some swag to members

Custom notepad

Initial brainstorm of logo

Chosen logo design and exploration of more colors, aiming for a bright, eye-catching theme.

Culture Lab was an invitation-only Slack community for professionals that Lulafit created to discuss company culture and team wellness focused topics. I created branding for accompanying marketing materials, including a logo and colors that complimented and worked in harmony with Lulafit branding. Using vector images in Lulafit's style but with Culture Lab's color scheme further connected the two brands while still allowing them to feel distinct.