Personalized Gifts Category Page

I led the design for a new category page for Walgreens Photo that featured products customers could customize by adding names, dates, or monograms to templates that didn't require photos. After sketching out the proposed shots, I worked closely with an outsourced photographer to select props, finalize compositions, art direct final images, request specifics for retouching, and manage deadlines. I created additional assets digitally in Photoshop.